It’s important to clarify which audience each profile serves and have a page (or pages) on your website that clearly outlines the profile-to-audience relationship.
Shop ratings
When a company is closely associated with its store, the Google Store Rating appears, linking to a Google Store Page with videos, products, reviews, insights, and an “About” summary.
Reviews and ratings
These are drawn from multiple review sites across the web.
To optimize this, identify the strongest platforms in your industry and focus on maintaining high scores.
ScamAdvisor leads, followed by SiteJabber.
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