Cute, vibey, and effective: Byoma Sensitive Skin Body Lotion

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Byoma Sensitive Skin Body Lotion
Best for adding fun sans irritation
This fragrance-free lotion’s creamy formula has skin-calming ingredients such as calendula and oat kernel extract, and its bright packaging encourages daily use.

$16 from Target
$13 from Byoma

Many of the unscented lotions we tested come in nondescript, utilitarian packaging. Sensitive Skin Body Lotion from TikTok-famous brand Byoma is different—although it’s more cutesy than sophisticated, the bright pink bottle was a favorite among testers, who also loved the lotion’s silky-smooth formulation. Its main ingredients include the emollients ethylhexyl palmitate and shea butter plus the humectant glycerin, as well as natural occlusive oils.

It has a squiggly, lightweight formula. One tester raved about how easily this lotion rubbed into her skin. “I was shocked at how soft my body felt the next morning,” she added. Another noted how the lotion’s pump dispensed satisfying “ASMR-ish” noodles of product. “Unlike some of the others, this one seemed to truly soak right in and moisturize without leaving a sticky need-to-dry hang time or a kind of shrink-wrap layer.”

The bottle is a vibe. One tester likened the lotion’s formula to tried-and-true drugstore mainstays like Eucerin or Aveeno and other reliable moisturizers, saying, “It’s just that the packaging makes it that much more appealing.” Another tester was at first skeptical about the seemingly wasted packaging of the large, square pump top, but its utility eventually grew on her. “I was surprised at how well this thick cream came out of the pump without getting stuck,” she said.

It doesn’t irritate sensitive skin. Some lotions for sensitive skin are so devoid of bells and whistles that they feel rather grim. With 28 ingredients and no added scent, Byoma’s formula has plenty of well-tolerated hydrating staples, including glycerin, shea butter, and squalane. But it also has some plant-based soothers, such as calendula and oat kernel extract. One panelist’s daughter has mild eczema and a distaste for cold, slippery lotion; something about the look and feel of the Byoma lotion encouraged her to develop a nightly ritual, and it helped the dry patches recede. This lotion is also accepted by the National Eczema Association.

Flaws but not dealbreakers
The pump top is difficult to open. One tester had to resort to using a pot holder and some elbow grease to unscrew it. It’s an added challenge if you like to eke out as much lotion as possible before tossing empties.
The fragrance-free formula still carries a subtle scent. One tester noted that the lotion had a slight fragrance with a somewhat plasticky backnote that was neither pleasant nor offensive, while another strongly disliked it.

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